WHEN Group, formerly known as World Health Energy, was founded by merging two cybersecurity companies, RNA Ltd & R2GA  Ltd., in the B2C and B2B space respectively. Through diligent development of innovative and patented cybersecurity solutions, WHEN Group continues to expand its consumer and corporate client list.


Gaya Rosenzweig

Gaya Rosenzweig holds a Degree in Business Management & Information Systems from the College of Management, Jerusalem and is a co-founder and Chief Financial Officer of RNA Technology Ltd. Gaya has headed the sales and marketing of a startup with a 27-person sales team marketing to government agencies, financial institutions and insurance companies.


George Baumoehl

George Baumoehl holds a MSc. Degree in Architecture and Construction Economics from University College London. George has a background in a real estate investment and development and brings a professional outside look into the equation of creating value for our company.


Giora Rosenzweig

Giora Rosenzweig holds degrees from Kedem College in Software Development, Application Data Base Administration and Information Technology. After 20 years in the industry, Giora became the co-founder and CEO of RNA Technology Ltd. He served as CEO of Tomagi, Ltd. prior to founding RNA Technology and has worked with the Israeli Government, Hewlett Packard, IBM and Checkpoint Systems. Gior has extensive knowledge in Cyber Security development and proven experience in solutions implementation.

VP - Vice President of Business Development

Barry A. Ginsberg, B.A., B.S., O.D.

Dr. Barry A. Ginsberg earned his Bachelors of Arts degree in Chemistry with a minor in Economics from Yeshiva University, and his Bachelor of Science and Doctorate degrees from the Pennsylvania College of Optometry. He participated in four Externships including the Feinbloom Low Vision Center in Philadelphia, focusing on Age Related Macular Degeneration (AMD) and the Goldschleger Eye Institute in Tel Hashomer Hospital in Israel, focusing on diseases of the eye including Glaucoma. Concurrently, he attended the LaSalle College MBA Program in Philadelphia. Dr. Ginsberg is an accomplished professional who advises executives across industries, bringing particular expertise in strategy and performance. Combined with an expansive network of contacts and an exclusive key opinion leader database throughout North America, Europe, Middle East, Asia, and South America, he brings consummate value to the WHEN team.


Alexeii Krein

Alexii Maintains current knowledge of technology landscape and developments Consolidate our technology platforms and create plans for each Track, analyze and monitor technology performance metrics.

He takes the initiative in thought leadership, innovation and creativity Spearhead IT projects to increase our market reach.


Olga Krylov

A highly resourceful, focused, innovative, and competent PHP developer with extensive experience in the layout, design and coding of websites specifically in PHP format. Possessing considerable knowledge of the development of web applications and scripts using PHP programming language and MySQL & SQL Server databases with ambition to complete projects to the highest standard.


Tommy Alexandra Rosenzweig

Tommy – 20 year old academic, currently completing her undergraduate degree in brain sciences (psychology and biology) at Tel Aviv University’s Sagol School. Tommy leads the company’s leading edge research of suicides, collaborating with the Sagol School. This groundbreaking research combines technology with brain and behavioral sciences, and is supported by medical studies and analyses and by a innovative warning system that tracks partners of suicide victims and, together with additional information, creates a platform that can, in practice, warn of a potential suicide.


Toni Maranda

With a B.A. in Business Administration and Communications, Toni has many years of experience in sales and marketing and is also proficient in conducting mergers and acquisitions negotiations. Toni’s keen ability to identify and then realize potential quickly gained her the top sales and marketing job in the organization. Her work includes building and executing strategic marketing plans, managing the company’s world-wide sales organization and keeping the company’s marketing and sales efforts in sync.


Ari Kaniel

Ari possesses a rich background in sales and in providing solutions to end clients, both in the digital arena and in other areas of life. He is a sales manager, selling the private user product and the product for businesses. Ari manages teams of field salespeople and provides technological solutions on both the business and individual levels.

Business Consultant

Sara Baumoehl

With  B.A in business from University College London.

Sara as years of experience in business analysis all over Europe

Languages control native in Turkish , English , French , German , Georgian .

Investment Advisor

Izzet Yakobisvily

BS & MS in Industrial Engineering from Bogazici University
Technical analyst in Foreign Exchange markets
Specilizes in advising companies with regards to optimal allocation of funds and foreign currency reserves and how best to optimize ROI while diversifying asset allocation.
Languages control native in Turkish , English & Georgian

Economics Advisor

Alexandra Baumoehl

With degree in economics at the Ludwig – maximilians university

Alexandra get an experience in investment management

Languages control native in German , English , French , Spanish


Chen Mirel

Legal Advisor

Caroline Baumoehl

With a law degree at the university of Cambridge .

Caroline get an experience in legal research ,  discussing cases , administrative tasks  .

Languages control native in French , Spanish , English , German


David Aboudi